2025 SALESFORCE UNPARALLELED MARKETING-CLOUD-EMAIL-SPECIALIST: RELIABLE SALESFORCE CERTIFIED MARKETING CLOUD EMAIL SPECIALIST TEST LABS

2025 Salesforce Unparalleled Marketing-Cloud-Email-Specialist: Reliable Salesforce Certified Marketing Cloud Email Specialist Test Labs

2025 Salesforce Unparalleled Marketing-Cloud-Email-Specialist: Reliable Salesforce Certified Marketing Cloud Email Specialist Test Labs

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Salesforce Certified Marketing Cloud Email Specialist Sample Questions (Q71-Q76):

NEW QUESTION # 71
What two additional best practices could be applied to the company's new email design?
Choose 2 answers

  • A. Corresponding call-to-action included in primary message
  • B. Use of emojis in preheader text
  • C. A mix of old branding with new branding
  • D. Mobile optimized emails

Answer: D


NEW QUESTION # 72
Northern Trail Outfitters (NTO) has subscribers opt-in to its marketing program via email or SMS.
What should NTO configure for its welcome series in Journey Builder to honor the opt-in communication method?

  • A. Send both email and SMS to ensure subscribers get NTO's messages.
  • B. Ensure preferred channel is available in subscriber data.
  • C. Create one Entry Source for each messaging channel.

Answer: C

Explanation:
To honor the opt-in communication method for subscribers in NTO's welcome series, it is recommended to create one Entry Source for each messaging channel in Journey Builder. This approach ensures that subscribers receive communications via their preferred channel, whether it be email or SMS. By configuring separate entry sources, the welcome series can deliver messages that align with the opt-in preferences of each subscriber, enhancing the personalization and effectiveness of the communication.


NEW QUESTION # 73
Northern Trail Outfitters (NTO) uses link aliases within the HTML versions of its emails to indicate where clicks occurred, even if the same URL is used multiple times within a send. A marketing employee has been asked to pull the email addresses of all customers who clicked on the link associated with "Main Banner Top" in NTO's most recent newsletter.
Where can the marketer most easily find this information?

  • A. Tracking Overviewtab > Clicks
  • B. Tracking Job Links tab > URL ID
  • C. Tracking Click Actiwty tab > Link View
  • D. Tracking Click Activity tab > Email Overlay View

Answer: D


NEW QUESTION # 74
NTO has planned cross-channel marketing efforts based on how a subscriber responds to an email and when they last
purchased. NTO is evaluating both Automation Studio and Journey Builder for its campaigns and are leaning towards Journey Builder due to the available activities. Which three Canvas Activities are available in Journey Builder? Choose 3
answers

  • A. Post to Facebook
  • B. Decision Split
  • C. Wait Until
  • D. Query Activity
  • E. Send SMS

Answer: B,C,E


NEW QUESTION # 75
Northern Trail Outfitters (NTO) needs a quick listing of all emails sent from the past calendar year across all business units. It should include basic metrics for each send.
Which out-of-the-box report provides what NTO needs?

  • A. Account Send Summary
  • B. Email Performance Over Time
  • C. Email 5ends by User

Answer: A

Explanation:
The Account Send Summary report provides a list of all emails sent from the account or business unit, along with basic metrics such as sends, deliveries, opens, clicks, bounces, and unsubscribes. This report can be filtered by date range and business unit


NEW QUESTION # 76
......

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